Give this away

30 05 2007

Right now I’d like you to copy, paste, print, and send the following quotation to everyone in your company.

Post it on the front door and in the break room.

Put it on every desk.

“Maybe the reason it seems that price is all your customers care about is…… that you haven’t given them anything else to care about.” Seth Godin Seth’s Blog: Price

Send it to all your suppliers.

Sure to start some discussions, finger pointing and overdue dialogue about the product or service you’re providing.

What do your customers think they are paying for why they buy your product?

What do you want your customers to CARE about, and pay for, when evaluating the purchase of your product?

What are you doing to make this happen?

Related Links

Seth Godin’s blog: Price

The power of something extra

The Easy Way


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Categories : brand, brand value, business attitude, Business Ideas, business opportunities, Business Opportunity, Consumer Behavior, Consumer behaviour, consumer beliefs, Consumer Marketing, consumer psychology, customers, customers needs, Lee Iwan, Leeiwan, Marketing, price, Sales and Marketing